Guiding Edge CX Pilot Programme coming soon - register your interest to be a founder partner here!

Guiding Edge Insights helps growing organisations surface customer and leadership risk early — so teams can intervene before churn, disengagement, or leadership failure take hold.

We turn complex signals into clear, actionable insight for operators who are accountable for retention, performance, and scale.

Guiding Edge Insights connects the investor question — “Where is risk building?” — to the operator question — “What do we do next?”

We help teams:

• Detect customer and people risk earlier
   
• Prioritise interventions that matter
   
• Track progress over time, not snapshots
   

No per-seat pricing.
No consulting dependency.
Just scalable insight that compounds as organisations grow.

Guiding Edge Insights is built around two complementary applications, each focused on a different — but connected — source of risk.